Web Coach Tip: The Single Most Important and CRUCIAL Element of Your Web Site ECommerce Articles | July 12 Cheap NBA Jerseys , 2005 ? Answer questions.Frequently asked questions woven into your copy will give your visitor confidence in you because you answered their concerns right away. Think of questions you?ve been asked and doc...
? Answer questions. Frequently asked questions woven into your copy will give your visitor confidence in you because you answered their concerns right away. Think of questions you?ve been asked and document them providing the most detailed and complete answer you can. This will save you lots of time in the future.
? Focus on the ~pain~ your prospect is experiencing. Your client is looking for someone to take away their pain or help solve their problem. What?s bugging them? What keeps them up at night? Why are they looking for you? If you don?t get in touch with your prospect?s emotions they are not going to connect with you, or hire you. Give a positive outcome for each pain they have.
? Your copy needs to be as specific and clear as possible to the kind of client you want to attract. Why? TO WEED OUT THE WRONG TYPE OF CLIENTS, that?s why! (what an amazing idea... eliminate the tire kickers immediately!) Why waste your valuable time on a comp session with a ambitious college grad who wants a career coach when you're a parenting coach? If parents with potty training issues are who you seek... make your home page?s message crystal clear, prospects will determine right away if you are right for them before they contact you.
? Remember to be personable and approachable. Even go as far as to write down 10 characteristics of your perfect client and make up a fictitious individual who has all these characteristics and write your copy as if that person were sitting right next to you.
Your prospects want to learn more Cheap Jerseys China Wholesale , and be closer to you. They will love reading about your human side. People do business with folks they like as your business is built on relationships!
*Hint* Most everything I write goes to my senior editor first?my 10 year old daughter! If she can?t understand the concept of what she?s reading, I need to start over. In other words: write in simplest terms. Big words don?t impress and make some folks feel stupid! Myself included!
Write so that your information is ?scan-able?. People rarely read word-for-word. Their eyes scan down the page when reading a sales letter or ad copy. Bolding key phrases in your copy, makes your information scanable and lets this person know immediately if they want to read further or bail from your site.
You MUST have a killer opening line. Something to snag your prospects attention right now! Start paying attention to articles and ads in your local paper?or if you?re feeling adventurous, take a gander at the tabloids in the grocery checkout. You?ll see some pretty interesting headlines AND as corny as they sound Cheap Jerseys Shop , they SELL like crazy!
Here are 3 examples:
How to? .....?How to lose 15 pounds in 15 days? ..... ?How to meet the love of your life!?
7 secrets? (any number will do) .....?7 secrets to attracting better clients? ..... ?21 secrets of master coaches.?
If and Then? ?If you have an itchy scalp, then get Head & Shoulders.?
GO HEAVY on the BENEFITS. List all the benefits of doing business with you and OVERCOME OBJECTIONS. When you?re finished with your spiel, give a clear and concise CALL TO ACTION.
For example:
?Subscribe now and receive a free doo-dah?, ?Click here to buy now?. Tell them EXACTLY what to do. ?Click here to schedule a complimentary coaching session? ?Click here to get our free e-book chock full of powerful interviewing tips? ?Take out your credit card and purchase now using our secure server? Reebok Nano 9 Performance Review
Crossfit has come a long way in the last few years, and the Reebok Nano has been here every step, jump, and WOD of the way. The Nano 9 is billed as the best yet Cheap Jerseys From China , but is it? Only one way to f
Reebok is still using the split-finger outsole we have seen in just about every other Nano model (at least he ones I am familiar with) and it works. Not to the extreme of the Vibram Five Fingers but using the same concept, the Nano 9 outsole is split in the forefoot enough to allow for each toe and toe area to grip the floor almost independently. Called METASPLIT, the outsole also allows for lateral flex, meaning the shoe rolls sideways as well as forward Cheap Jerseys China , so on lateral movements or climbs the outsole stay in contact with the surface. The heel area in this colorway is a translucent, which is normally bad, but it is Reebok, which is good. For some reason Cheap Custom Jerseys , Reebok historically has had great translucent rubber and the Nano 9 is no different 鈥?thick, solid, and wears extremely well under stress. The diamond pattern worked well on squats and lunges as well as box jumps, short runs (more on that next) Cheap Jerseys , and even some court work 鈥?not basketball shoes, but some drills one of the new trainers at 24 Hour Fitness showed me (he plays on our league basketball team 鈥?I don鈥檛 need a trainer).